After celebrating innovation, sustainability, and creativity within the metropolis of desires Mumbai for over 20 years, Lakme Fashion Week is all set to take the occasion to India’s trend capital. The powerhouse of trend and wonder in India Lakme Fashion Week which is collectively organized by Lakmé, RISE Worldwide; and Fashion Design Council of India (FDCI) will return to a completely bodily, season-fluid version. The FDCI X Lakmé Fashion Week might be hosted for the very first time in New Delhi between twenty third March and twenty seventh March.
Elated to host Lakme Fashion Week in Delhi this 12 months, Sunil Sethello, Chairman FDCI says, “The return of physical fashion weeks is a sign of the world returning to normalcy, and we couldn’t be happier. And what better way to kickstart the celebrations than in New Delhi. While technology has helped us negate the distance and bring the world closer, we’re excited to be back in action, in person.
With this season’s beauty focus on eyes, Lakme will present an array of eyeshadows and gel pencils on the runway. “With the Lakmé Absolute Explore Eye Collection, our trend focus this season is all about the eyes, the window to our souls and importantly, visible above our masks. A range of trendy liquid-duo eyeshadows and vibrant gel pencils in never before, dramatic, unmissable colours and textures. Get ready for eyes that speak volumes,” says Sumati Mattu, Head of Improvements at Lakmé, including, “Through the Lakmé Fashion Week, it has always been our endeavor to create an environment for the community that fosters new talent, innovation, and growth. With the return of physical showcases, we are excited to see how the talent showing this year drives renewed energy and excitement in the industry.”
The platform could have two showcase areas for designers to current their collections up shut. Additionally, The Showroom might be again in an on-ground format for consumers along with enhanced options within the digital initiative. Sethello provides, “We are happy to announce that business is once again on a major upswing as we bring back the physical Showroom and additionally will also have a virtual one to cater to global buyers and help expand our reach. The schedule like previous FDCI x Lakmé Fashion Week season-fluid editions will continue to comprise a mix of designers from both cities, and beyond.”
Talking in regards to the return of bodily reveals, Jaspreet Chandok, Head RISE Fashion and Way of life says, “We are excited to announce the return of FDCI X Lakmé Fashion Week in the form of an on-ground event. While the last two years have challenged all of us to innovate and break past geographical barriers, we understand the magic of experiencing fashion in person.”
He additional provides, “Digital will continue to play an important role in helping us engage with and reach wider audiences and enhance the physical aspects. We look forward to alternate the fashion weeks between Delhi and Mumbai. This collaborative effort will give the platform and its stakeholders the opportunity to interact with varied audiences, while catering to the fashion communities across both hubs.”
The occasion will culminate with the Lakmé Absolute Grand Finale on March twenty seventh. Persevering with to champion sustainability via path breaking initiatives whereas additional spreading messages of inclusivity and variety, the reveals will proceed to be stay streamed throughout key OTT platforms to achieve a far and extensive viewers.
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